Twenty Eleven quest is fraught with apathy

Many of my friends do not see the value of saying Twenty Eleven. I assume that they think it is a butterfly of uselessness. Maybe it is. Another Year Olderphoto © 2010 Mark Goodwin | more info (via: Wylio)

But I will argue that Say Twenty Eleven is as much a plea for consistency as it is a change.
First, let’s establish that Twenty Eleven is the same pronunciation pattern as saying Nineteen Ninety-nine. Let’s also agree that sooner or later everyone, including you, will adopt the “Twenty” moniker. No one will go around saying Two Thousand Twenty, I’m pretty sure of it. It may even become mainstream by Twenty Twelve thanks to Rush. (The band not Limbaugh)
So, then what’s the argument over a campaign to make people aware of their speech patterns?
Rally to Restore Sanity and/or Fearphoto © 2010 Cliff | more info (via: Wylio)

Case in point: Last night on the Daily Show with Jon Stewart, Stewart opened his show welcoming everyone to Twenty Eleven. But within three more minutes he was saying Two Thousand Eleven. This leads me to believe that these speech patterns are habit. We speak the familiar. We repeat our common catch phrases without even thinking about them. I bring this to your attention because I care.
Say Twenty Eleven doesn’t seek to punish the speakers of Two Thousand Eleven, but to bring awareness to their own speech choices.
Perhaps my quest is Tomato-Tomato, but it is my tomato (guess which one I used!).
Twenty Eleven is superior in all forms of speech and if you work really hard at saying it out loud, it will become second nature. You will be part of the NEW consistency and have the Twenty thing down long before anyone else does. Then you can sit back and say, “I told you so!”

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About Gus Pearcy

Professional Communicator specializing in telling your story in a variety of media including (but not limited to) press releases, corporate blogs, social media, and public speaking. Let us tell your story.
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